Report: WNBA media rights won't be tied to NBA beyond new deal
A new report from the Washington Post predicts the WNBA will split from the NBA after the next media rights deal.
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A new report from the Washington Post predicts the WNBA will split from the NBA after the next media rights deal.
WNBA commissioner Cathy Engelbert detailed why the league has drawn record audiences this season, from Caitlin Clark to "lifestyle viewers."
WNBA media rights are in a black box tucked within the overall NBA broadcast package, which makes it hard to pinpoint their value.
More streaming options are coming for national NBA games, but also more fracturing.
A lot of the talk about an earthshattering new NBA deal is out the window thanks to a report ESPN and ABC are set to keep the Finals.