UCLA in the News February 3, 2022
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Source: ucla.edu
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Text messages can nudge people to get covid vaccines — Quartz
A massive new study of Walmart customers and flu shots found that text messages can make a big difference.
Source: qz.com
Behavior Change for Good unveils effective strategies to boost vaccination rates
Texts with ‘reserved for you’ messaging boosted flu vaccine rates by up to 11%. Katy Milkman co-directs the Behavior Change for Good initiative with Penn’s Angela Duckworth. Milkman is also the James G. Dinan Endowed Professor and a professor of operations, information, and decisions at the Wharton School. She has a secondary appointment in the Perelman School of Medicine. (Image: Eric Sucar) The Behavior Change for Good Initiative (BCFG) at the Wharton School and the School of Arts & Sciences of the University of Pennsylvania, in collaborat...
Source: upenn.edu
The University of Pennsylvania's Behavior Change for Good Initiative Unveils Effective Strategies to Boost Vaccination Rates
The University of Pennsylvania’s Behavior Change for Good Initiative Unveils Effective Strategies to Boost Vaccination Rates Share Article PHILADELPHIA (PRWEB) February 18, 2021 The Behavior Change for Good Initiative (BCFG) at the Wharton School and the School of Arts and Sciences of the University of Pennsylvania, in collaboration with the Penn Medicine Nudge Unit (PMNU), today released findings from two of the largest-ever research studies aimed at increasing vaccine adoption. Conducted with Walmart and two regional health ...
Source: prweb.com