Live Breaking News & Updates on Jon sebastiani

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Why It's So Hard To Mass Produce Artisanal Marshmallows

While artisanal marshmallows proved successful, manufacturing these gourmet confections on a larger scale turned out to be nearly impossible.

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3 Pillars Of Building A Successful Investment Fund: Lessons From A $240M Exit Founder Turned Investor

Three key insights on crafting a successful investment company from my conversation with Jon Sebastiani - Krave Jerky and Sonoma Brands Capital founder.

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Bachan's Closes $13M Series A Funding

FinSMEs is the financial news site dedicated to covering venture capital, private equity, and merger and acquisition deals in real time!

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Bachan's Completes $13 Million Series A Funding Round Led by Sonoma Brands Capital

/PRNewswire/ -- Bachan's, an authentic Japanese Barbecue Sauce brand led by founder and CEO Justin Gill, is announcing a $13 million Series A funding round led...

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What the Wine Industry Gets Wrong About Marketing to Younger Generations

Wine has been looking for ways to reach newly of-age consumers since the 1990s. What will it take to get it right in today’s market?

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Marin + Sonoma Startup Community Convening for Inaugural Conference

San Rafael, California (PRWEB) April 25, 2022 -- Marin Sonoma Impact Ventures (MSIV) today announced North Bay NEXT 2022, the inaugural conference elevating

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Halloween drive-thru, Sonoma Cheese Factory liquor, Howdown with Emmylous Harris

Halloween drive-thru, Sonoma Cheese Factory liquor, Howdown with Emmylous Harris
sonomanews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from sonomanews.com Daily Mail and Mail on Sunday newspapers.

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Advantage : How the Right Packaging Can Be a $200 Million Decision


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The benefits inherent in beautifully designed packaging are widely understood: telegraphing what the product is and does, helping a product stand out on shelf and differentiating a brand vs. its competition. But packaging can wield so much more power than that.
When you're launching a product, expanding distribution or modernizing a heritage brand, packaging can be one of your most worthwhile investments and its contribution to the success of your brand shouldn't be shortchanged. An inspired design grounded in strategic insights can mean the difference between a product that struggles in a crowded competitive set and a brand that experiences explosive growth. We've experienced this firsthand with our clients, having helped hundreds of brands disrupt their category.

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