Amplify Launches Film Exploring Virtual World-Building
Global creative shop Amplify has launched a new film investigating the different processes that brands go through when creating virtual worlds for their customers.
Source: bandt.com.au
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Amplify explores brands evolution into worldbuilding
To immerse audiences into radically different worlds.
Source: adnews.com.au
The Drum | According To Amplify, Brand Building Is Evolving – Into 'worldbuilding'
In a new documentary series and book, creative agency Amplify points to a convergence between the creative and brand universes – and a new generation of ‘worldbuilders’ straddling the two.
Source: thedrum.com
Experience landscape shifts in line with consumer mindsets
UK brand experience agencies are strengthened by working on a wider range of formats.
Source: campaignlive.co.uk
Amplify hires D&AD New Blood award-winning duo
Leila Nithila-George and Obinna Udekwereze join from Adam & Eve/DDB.
Source: campaignlive.co.uk