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Embracing The Future Of Marketing With AI

No one's getting it right on the first try, but successful teams are the ones that keep experimenting, testing and adapting their AI campaigns.

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Adjust Report Finds SKAN 4 Migration Leads To Decreased Cost Per Acquisition And Increased Conversion Rates on TikTok

/PRNewswire/ -- Leading measurement and analytics company Adjust, in partnership with TikTok, today released Mastering SKAN 4: The essentials for iOS success...

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20 Tech Checkboxes When Prepping For Holiday E-Commerce Season

For a successful and smooth holiday season, online retailers should carefully review technology systems and processes ranging from cybersecurity to customer experiences.

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Turning Panic Into Progress: Mobile Marketing And Privacy Regulations

Revamped measurement techniques, developed with the help of machine learning (ML), have empowered mobile marketers to reach their audiences like never before.

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Adjust unveils monitoring and alerting solution for marketers 'Pulse': Best Media Info

Best Media Info: The new solution aims to ensure that app marketers never miss a beat with alerts allowing them to monitor key metrics and take swift, strategic action| Marketing News

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Adjust Unveils Pulse: Smart Alerts For Marketers to Optimize Mobile Campaigns

/PRNewswire/ -- With businesses under increased pressure to maximize marketing efficiencies, mobile marketing analytics suite Adjust today unveiled Pulse, a...

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Adapting in-game advertising for a privacy-centric world

Mobile gaming’s moment is far from over. Adjust data from 2021 shows that sessions, installs, retention rates, ti…

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Adjust and TikTok iOS 14.5+ Guide Finds User Opt-in Rates Reaching Upwards of 50% in Select Regions

/PRNewswire/ -- Mobile marketing analytics platform Adjust and leading short form video platform TikTok today released a joint guide, "iOS 14.5+: Success made...

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Adjust reports 184% growth in CTV to mobile app installs

Adjust has introduced CTV AdVision — the comprehensive connected TV measurement solution — as the mobile marketing analytics platform reports upward-trending growth in both mobile and CTV app installs from CTV advertising campaigns

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