In 2023, Savvy DTC Brands Diversify Playbook
No longer able to rely on Meta and facing a recession, digitally native brands are finding new ways to do performance marketing.
Source: adweek.com
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Buyers Face Retail Media Growing Pains
The IAB is working on creating standards for digital retail media buying in 2023.
Source: adweek.com
Twitter, TikTok and Taboola Grow Ad Spend as Economy Scrambles Media Mix
Twitter also increased its percentage of total ad spend since Musk’s ownership
Source: adweek.com
Digishopgirl Named 2022 Google Premier Partner
/PRNewswire/ -- Seattle-based digital agency Digishopgirl announced today that it has achieved 2022 Premier Partner status in the Google Partners program....
Source: prnewswire.com
Digishopgirl Named 2022 Google Premier Partner
SEATTLE, Feb. 8, 2022 /PRNewswire/ -- Seattle-based digital agency Digishopgirl announced today that it has achieved 2022 Premier Partner status i...
Source: businessinsider.com