Indian sneakerheads lead the rise of a subculture that dresses feet first
Updated:
Updated:
March 18, 2021 21:05 IST
With high-end Jordans and Yeezys in their closets, India’s sneakerheads are growing into a community of collectors, flaunting trivia and customised bling
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With high-end Jordans and Yeezys in their closets, India’s sneakerheads are growing into a community of collectors, flaunting trivia and customised bling
On James Thomas’ vision board for his wedding in April, are the shoes he has always dreamt of wearing: a black and white pair of Jordan 11 ‘Concord’. It took some convincing, but he has coaxed his fiancée into wearing the same pair in all-white, to go with her gown. “Her only condition was that I buy them,” says James, chuckling.