So Energy: So Energy by Common Industry & Studio Blackburn
9 votes Studio Blackburn brought in Common Industry to deliver a new brand positioning, visual identity and advertising campaign. The ad campaign is So Energy’s first. It showcases the refreshed rebrand with a focus on simplicity. The new logo and colour palette, and new copywriting reflect a clear, approachable tone of voice. Studio Blackburn has provided multiple formats including animations for digital out-of-home across London, including the Knightsbridge Underpass, Canary Wharf Two Towers and Holland Park Roundabout. Credits Head of Studio: Paul Blackburn Brand strategy agency: Common...