CSPAN2 Book TV December 6, 2009
if i set out to spend $50 on one of you, i am at a real disadvantage. i don't know what you like. i don't know what you have come i don't know what you want. i could spend $50 end up buying something you would not be willing to pay anything for and if i did that, then i would have no satisfaction in it said the $50 producing at least $50 worth of satisfaction, the dollars may produce a lot less. .. purchase for yourself compared to items others purchased for you and the answer after doing lots of these surveys over the years for other is about 20% less. that is the stuff other's body...
Source: archive.org