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Creative 14 Add to collection Charming spot from FINCH director Wade Shotter and Colenso BBDO celebrates what we're all searching for Trade Me has launched a new brand campaign via Clemenger Group this week, doubling down on the myriad of reasons why Kiwis trust Trade Me to get them through all of life’s moments.  The charming suite of new ads for the iconic Kiwi brand are now running across TV, social, and OOH. Directed by Wade Shotter of FINCH, who recently returned home from the UK, the films show people from all over the country turning to a place they trust to create the life they wa...

Creative 48 Add to collection Campaign celebrates the seemingly small, but very meaningful things New Zealanders do every day to feed the love Wattie’s new brand campaign, launching this week via FCB New Zealand, invites Kiwis to “feed the love” using their iconic products to deliver the message. Says Leisa Wall, ECD, FCB: “It’s a celebration of the little moments. We break bread with those we care about most and in that simple gesture, we say a lot. We might not literally speak the words ‘I care about you’, but we don’t have to. That moment and the offering of food says it a...