Meijer Shops Local for Fitness Supplies
Great Lakes Castings, in Ludington, Michigan, manufactured hand weights for the Meijer Active brand. As gyms in most states struggled to stay open at the height of the pandemic, Midwestern retailer Meijer created a Michigan-made solution to bolster supply and address the more than 300% increase in demand that its stores were seeing as shoppers enhanced their home gyms. Port Washington, New York-based-The NPD Group reported in May 2020 that fitness equipment like kettlebells, hand weights and dumbbells became hot sellers during lockdown, propelling a 130%-plus rise in fitness equip...
Source: progressivegrocer.com