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What does a second-generation, custom Ford F-150 Raptor has to do with a black-on-red Brabus G Widestar, a widebody Lambo Urus, or a stanced cream-on-red Bentley Bentayga riding on black Forgiatos? Not much, but do we really care?
Land Rover bragged about its 2023 Range Rover SV from Special Vehicle Operations having some 1.6 million possible configurations soon. Unfortunately, this pickup truck body form is not one of them.
This month Lamborghini celebrated an important milestone: four years since the introduction of its Urus “super-SUV.” Better not rest on the laurels, though, because the competition is not sleeping either.
Now that even Ferrari is succumbing to the ultra-luxury SUV yearning, the final “work hard” bulwark across the automotive realm might be next in line for a premium attack. A virtual one, for now.
Everyone knows the competition in the all-new ultra-luxury SUV segment is heating up. Now that more and more rivals are being cooked up, it’s all right if customers take special, precautionary measures.