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As a legal marketing professional, your job is to assist lawyers to identify ways in which your firm can add value to a client/contact and solve an issue that they have. 8 ways to adopt a more client-centric mindset; client feedback, know client's business, show vs tell ....
Law marketing companies need to be carefully selected by law firms who have the key criteria they are looking for met by the firm - as to speciality, SEO ability, PPC and other factors. ....