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Snap launches new augmented reality commerce and shopping experience

Snap has announced a new product to enhance its AR shopping capabilities, making it easier for Snapchatters to buy and marketers to evaluate performance.

Snap is leading augmented reality, with over 200 million people engaging with AR on our platform every day – across a variety of personal, f ....

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Snapchat Adds 'Catalog-Powered Shopping Lenses' to Simplify AR Product Displays

Social Media Today ....

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Snap upgrades its AR Shopping features with real-time pricing, more product details – TechCrunch

Snapchat is upgrading its AR shopping experience today with updates to both to the Shopping Lenses inside its social app as well as to the analytics shared with Snap’s brand and retail partners. For consumers, the AR shopping features become more practical to use, as they’ll now display key product information, updated in real-time, like […] ....

Jeremi Gorman , Shopping Lenses , Lens Product Cards , Shopping Lens , Ulta Beauty , Lens Web Builder , Lens Studio , Fit Analytics , Chief Business Officer , Wall Street ,

Snap upgrades AR shopping with catalog-powered Lenses

Snap is bolstering its augmented reality (AR) commerce and shopping functionality with the introduction of catalog-powered Lenses designed to simplify the experience of brands and consumers. ....

Jeremi Gorman , Lens Web Builder , Shopping Lens , Pepsico Lays , Virtual Reality Vr , Social Commerce ,

5 things you don't know about Snap AR

Augmented reality for marketing has been talked about for years. But how much do you know about how to use it, measure it and get the most out of it? We asked AR pioneer Snap to help us update legacy perceptions and give us the latest on its leading-edge tech. We think you’ll be surprised. ....

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