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Detailed text transcripts for TV channel - MSNBC - 20130204:15:46:00 - Vimarsana News

Detailed text transcripts for TV channel - MSNBC - 20130204:15:46:00

All our metrics say it really did not resonate very well with viewers. a company that measures ad effectiveness found that to be the worst ad, too. budweiser, the best. but we're talking about godaddy so what's the strategy. >> it got a lot of reaction. all right. the clydesdale, the bud commercial, that came out the highest. it wasn't necessarily funny, it was definitely not funny. it was more emotional. >> right. sentimentality is a lever marketers use in these ads. that definitely knocked it out of the park. it had that emotional resonance and people like those ads. especially budweiser wit...