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Lightning Labels Launches an Augmented Reality Label Offering, Bringing Product Labels to Life Share Article Investing in AR labels is an exciting prospect for businesses across the spectrum of retail brands. In verticals that have already seen labeling innovation such as craft beer brewing and boutique winemaking, AR features can help certain products stand out on crowded store shelves. Lightning Labels launches an augmented reality label offering, bringing product labels to life. More so than a standard graphic design element, an AR component can give a product a conceptual hook and make po...

Lightning Labels grows Creative Team with new in-house Senior Graphic Designer to offer expanded customer support Share Article Lightning Labels, full-color custom labels and custom stickers digital printer, has added fulltime Senior Graphic Designer Don Alles to their expanding team. Some clients want to explore a wide variety of options, looks and effects. Others know exactly what they want, so I create it the way they want it—with suggestions as warranted along the way. There’s no one-size-fits-all when it comes to graphic design and its relationship to printed labels. ...