Mattel, Lego and other toymakers have a new target customer: grown-ups
Long before the pandemic, many adults turned to toys from Legos to collectible items to tap into their inner childhood for comfort
Source: latimes.com
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Not just for kids: Toymakers aim more products at grown-ups
Ages 18 and older represented 14% of U.S. toy industry sales for the 12 months ending September 2022
Source: wltribune.com
Not just for kids: Toymakers aim more products at grown-ups - Kimberley Daily Bulletin
Ages 18 and older represented 14% of U.S. toy industry sales for the 12 months ending September 2022
Source: kimberleybulletin.com
Not just for kids: Toymakers aim more products at grown-ups
Ages 18 and older represented 14% of U.S. toy industry sales for the 12 months ending September 2022
Source: terracestandard.com
Not just for kids: Toymakers aim more products at grown-ups
Ages 18 and older represented 14% of U.S. toy industry sales for the 12 months ending September 2022
Source: saobserver.net