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Lotte, Hotel Shilla expand foothold abroad to overcome pandemic


Lotte, Hotel Shilla expand foothold abroad to overcome pandemic
Posted : 2021-07-30 09:21
By Yi Whan-woo
Lotte Hotels & Resorts and Hotel Shilla are trying to expand their footholds abroad in what are seen as their bids to overcome business risks stemming from a decline in the number of international visitors to Korea due to the COVID-19 pandemic.
Lotte Hotels & Resorts, Korea s top hotel chain operating under the wing of Lotte Group, has its eyes on the United States where it falls behind other international hospitality brands, but possesses growth potential at the same time.
Hotel Shilla is targeting the duty free market on China s tourist island of Hainan that has emerged as a paradise for Chinese shoppers after being designated as a tax-free zone. ....

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