Lotus Debuts New Model, Lays Out Company's Future
Known by its development code, Type 131, new Emira shown. Lotus CEO Feng Qingfeng said the company will remain to true to the mantra “For the Drivers.” New products and platforms, a new headquarters, increased electrification and a digital sales strategy are all a part of Lotus’s future, announced at a Tuesday morning global press conference. “Results to date have seen the expansion of our global landscape, while remaining true to the original intention and foundation of the brand, namely that we are ‘For the Drivers’,” said Feng Qingfeng, CEO, Group Lotus. Founded in 1948 by Co...