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Across China: Nurturing the specialty coffee business in Yunnan theuknews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theuknews.com Daily Mail and Mail on Sunday newspapers.
When En Huilan took her first sip of coffee in her rural school in China, she grimaced at the bitterness. “I wonder why people in the cities like the taste of coffee,” she said. Situated 3,000 to 4,000 meters above sea level, En’s hometown region in Yunnan’s Lujiangba Valley has a dry climate and average annual temperatures of 21 degrees Celsius: all prime conditions for growing top-quality Arabica coffee. In recent years, the region’s coffee has gained a good reputation and following among consumers, thanks in part to e-commerce platforms like Pinduoduo. By selling to agricultural merchants operating on Pinduoduo, ....