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M&C Saatchi Performance picks new APAC MD and key leaders

The promotions, according to M&C Saatchi are aimed to strengthen the agency's position in the performance marketing industry. ....

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M&C Saatchi will merge SG operations with MY arm, senior level shuffles to follow

M&C Saatchi Singapore's advertising arm will be merging its business with its Malaysia branch resulting in some senior departures in Singapore. ....

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M&C Saatchi Performance promotes APAC MD Kabeer Chaudhary to global CEO

Global performance marketing agency M&C Saatchi Performance has promoted its managing director for APAC, Kabeer Chaudhary, to the role of global chief executive officer. Chaudhary will be taking the reins from James Hilton, the current CEO and founder of M&C Saatchi Performance, who will continue ....

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M&C Saatchi Performance Promotes Kabeer Chaudhary to Global

Leading Global Performance Marketing Agency Announces New Global CEO. ....

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Beam Suntory toasts to new digital agency partnership spanning 6 SEA markets

Beam Suntory toasts to new digital agency partnership spanning 6 SEA markets
Details
18 May 2021
Beam Suntory has appointed M&C Saatchi Performance to handle digital duties until April 2022 for key countries in Southeast Asia, including Singapore, Malaysia, Thailand, Vietnam, the Philippines, and Cambodia. The agency is responsible for digital media planning, buying and strategy across key Beam Suntory brands such as Jim Beam, Auchentoshan, Roku, and Strong Zero, among others. The appointment follows a pitch held from February to March this year which saw three other agencies vying for the account. Work has since rolled out in April this year.
Beam Suntory s MD, Southeast Asia, Adeep Gupta, said digitalisation is a key theme to reach and engage consumers and it is thrilled to partner with M&C Saatchi Performance to set a new benchmark in Southeast Asia. We are very happy to bring M&C Saatchi Performance on board as ou ....

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