Poetic Brands grows its pre-school portfolio with Moonbug's My Magic Pet Morphle – Licensing.biz
369 Views Poetic Brands is continuing to expand its baby, children’s wear, and accessories division, this time through an extended partnership with Moonbug Entertainment to develop an apparel range based on the My Magic Pet Morphle brand. The deal was brokered by The Point. 1888 who manages the rights for Moonbug’s properties across EMEA and will see the apparel specialist create a collection of accessories, children’s clothes, outerwear, and swimwear. Morphle is Mila’s magic red pet, who can morph into anything – a sweet puppy, a giant truck, a cool dinosaur or anything that Mila...