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Pantry staple brand plans to expand operations, add new products.
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Pantry staple brand plans to expand operations, add new products.
We look at some recent social ad campaigns in FMCG including TikTok, shoppable video and AR enabled packaging.
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Melissa Facchina, the co-founder of growth equity firm Siddhi Capital, spoke about the pervasiveness of 'bad information' circulating on Linkedin and her belief that the vast amount of capital invested in food and beverage brands over the past decade has been to the detriment of the industry. She also explained why a great operations strategy is the key to making healthy food more accessible, and how she defines “a rockstar, unbelievable company.”