TAG/BSI Survey Finds Consumers Savvy About Brand Safety Issues
TAG/BSI Survey Finds Consumers Savvy About Brand Safety Issues Respondents Say Most "Controversial" News Content Appropriate for Ads; 83% More Aware of Brand Safety Issues Than Year Ago News provided by Share this article Share this article WASHINGTON, Dec. 15, 2020 /PRNewswire/ -- Consumers express a nuanced appreciation of the complexities of the brand safety decisions faced by advertisers, according to a new survey conducted by the Trustworthy Accountability Group (TAG) and Brand Safety Institute (BSI) among more than a thousand US adults via SurveyMonkey. Brand Safety Institute For exampl...
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