Micromobility: a tantalising prospect for Christmas sales? | Features
According to the BA’s Market Data Service – powered by Sports Marketing Surveys (SMS) – it’s beginning to look a lot like Christmas buying habits will be very different in 2020… In total, this market, which is predominantly made up of electric and non-electric scooters, has followed the wider cycling industry in enjoying strong growth in 2020. For the first three quarters of the year, sales value in the sector was up 41% compared to 2019. The data comes from the Bicycle Association (BA) Market Data Service, powered by Sports Marketing Surveys (SMS), which captures cycling and micro...
Source: bikebiz.com