The Most And Least Popular Car Brands Among Women In The US
Some 55% of all new Buick buyers are female, well above the 41.2% industry average
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Some 55% of all new Buick buyers are female, well above the 41.2% industry average
As per a new study, electric vehicle manufacturers in the USA are struggling to bring in more female buyers. The report shows that while the industry average for women car buyers is 41.
Tesla has the most gender balanced mix among EV makers and still only one third of its buyers are women
Women, for the most part, don't seem to be too keen on truck makers.
Along with the seventh annual Diversity Volume Leadership Awards (DVL), last week’s annual NAMAD Conference in Miami also included Cox Automotive, in partnership with the National Association of Minority Automobile Dealers (NAMAD), awarding two Rising Star Awards.