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Executives from PromPeru and Peru Textiles speak about the country's environmental and social sustainability goals and initiatives.
Amid post-pandemic trade distortions and changing consumer habits, Latin American countries seeking to boost coffee exports should eye a growing specialty market in prosperous Asian countries.
Peru promotes agriculture Asia is the third biggest market for Peruvian agrifood exports. Peru is launching a promotional campaign for its agricultural projects in Asia with an online trade fair. The online trade fair Asia Fruit Logistica ON, with Peru featured as the guest country, serves as a business and communications platform for fresh Peruvian produce in Asia. Peru is also using videos on digital channels, influencers and promotional campaigns in restaurants and major retail chains to round off this ambitious campaign. Asia is the third biggest market for Pe...
Once again, Peru deploys its 'Super Foods Peru' promotional campaign in Asian markets For the past decade, Peru has been demonstrating its firm intention to establish itself as a preferred commercial partner in Asia. The signing of new protocols and agreements, the work of Peru's commercial offices in the Asian markets, and the country's permanent presence at fairs and sector events are helping the country achieve this goal. Asia is already the third most important market for Peruvian agricultural food exports. "Asia is a destination market of great importance for Peruvian food. That's why we...