How Rao's Tomato Sauce Became a $2.7 Billion Business – Robb Report
Campbell Soup spent $2.7 billion on Sovos Brands, which owns Rao's sauces, in part because the tomato sauce is such a big hit with home cooks.
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Campbell Soup spent $2.7 billion on Sovos Brands, which owns Rao's sauces, in part because the tomato sauce is such a big hit with home cooks.
Fans are worried, but the soup maker says it won't touch the sauce.
Some fans of Rao's Sensitive Marinara sauce shared concerns following the announcement of Campbell Soup acquiring Sovos Brands.
Campbell Soup Company today announced that it will report its fourth-quarter fiscal 2023 financial results on August 31, 2023. Mark Clouse, President and Chief Executive Officer, and Carrie...
The brand's parent company was acquired by Campbell Soup for that whopping sum, thanks in part to the sauce's popularity with home cooks.