B2B WorldFest: Why Covid-19 has transformed B2B marketing forever
Promoted from Stein IAS By Michael Feeley-04 February 2021 11:00am As part of The Drum’s recent B2B WorldFest, developed in partnership with Stein IAS, an A-list panel of B2B marketers came together to discuss the massive changes forced upon the B2B sector by the Covid-19 pandemic and the incredible levels of business transformation seen in response. The Drum’s US editor Kenneth Hein chaired the discussion – ‘The Gr...