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The retailer and ITV started the product placement partnership in 2018 The Co-op has agreed a three-year extension of its product placement deal on ITV’s Coronation Street. The renewed agreement will see the Weatherfield Co-op store remain a “firm fixture” on the soap after it embarked on an ITV-first product placement partnership in 2018. It will see a new addition of Co-op branded delivery bikes in a bid reflect the retailer’s growth into the online and rapid delivery market. The agreement also includes digital and brand licensing aspects, enabling Co-op to use Coronation Street ass...

Co-op and ITV have renewed their product placement partnership after three years. The retailer and Coronation Street embarked on an ITV-first product

Published: 6:30 AM January 8, 2021    Updated: 12:22 PM January 8, 2021 A kittiwake in flight. Vattenfall says that by increasing the height of its turbines, sea birds such as these will be better protected from the wind farm blades, but the RSPB said the measure would not be enough. - Credit: Mark Lewis An energy giant behind two huge wind farms set to be built off the north Norfolk coast claims fewer birds will crash into the rotor blades if they are installed higher off the sea floor. Swedish firm Vattenfall said taller turbines would make the sites safer for species including kittiw...

Swedish developer Vattenfall will use taller turbines than initially planned at its 1800MW Norfolk Vanguard and 1800MW Norfolk Boreas projects in order to place rotors above the flight paths of birds. The developer said it raised clearance heights at the two projects, which will feature a combined 360 turbines, to 30 metres from 22 following consultations with ornithologists over the last five years. The project team looked at data from global studies to try and understand how seabirds behave when something different, such as a new wind farm, appears in their environment. Vattenfall said avai...

Paddy Power announced as ITV Racing headline sponsor Published: Thu 31 Dec 2020 Paddy Power announced as ITV Racing headline sponsor ITV Racing will kick start 2021 with brand new sponsors of their live racing coverage and their magazine programme, The Opening Show. Paddy Power will take the reins as title sponsors of all Live Racing fixtures across the ITV main channel and ITV4 from 1 January, while The Opening Show will be sponsored by stablemates Betfair as part of a two-year deal. The partnership, negotiated by MediaCom, includes broadcast, catch up, digital, social, podcast and...