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Lamar celebrates 20 years of large DOOH displays

Published: October 27, 2021

Lamar Advertising, a large OOH advertising company, is celebrating the 20th anniversary of the industry's first large format digital billboard, according to a company press release. The brainchild of former Lamar VP of Operations Bobby Switzer, the first digital billboard…

Source: digitalsignagetoday.com

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United StatesBaton RougeSean ReillyBobby SwitzerNetwork Operating CenterLamar Advertising CompanyLamar AdvertisingOperations Bobby SwitzerMarch MadnessMarketer OutHome ReportDisplay TechnologyOoh Advertising