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First Ever Affiliate Marketing Guide For Marketers Now Available
Martech RecordDecember 21, 2020 GMT
New York, Dec. 21, 2020 (GLOBE NEWSWIRE) Martech Record, the first and only independent authority on the partnership marketing space, today released the first ever affiliate marketing buyer’s guide to help marketing professionals have increased transparency into affiliate marketing platforms. The Buyer’s Guide reveals reviews and data directly on the top platforms, all based on survey results from Martech Record’s industry insider panel of experts.
Affiliate marketing spend has grown to become a nearly $7 billion industry and is a tactic leveraged by 80% of U.S. brands with more than $200 million in revenue, according to a 2020 Forrester report. The industry is set to continue to grow but marketers lack transparency into the technologies that are intended to help ....

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