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BBC faces 'more commercialisation' as row over plans to run adverts on its podcasts continues - just weeks after latest licence fee hike - Vimarsana News

BBC faces 'more commercialisation' as row over plans to run adverts on its podcasts continues - just weeks after latest licence fee hike

The commercial arm of the corporation is looking to generate sales in the UK by introducing ads to their podcasts on third-party websites such as Apple and Spotify .

Online overtakes FM and AM radio listening for the first time in the latest RAJAR listening figures - Vimarsana News

Online overtakes FM and AM radio listening for the first time in the latest RAJAR listening figures

Brands owned by Global, Bauer, News UK and Nation are celebrating their highest ever listening figures with the latest RAJAR results for Q1 2024, whilst online listening overtakes AM and FM for the first time.More people are listening to radio in the

Unilever and Amazon more than doubled radio investment in 2023 - Vimarsana News

Unilever and Amazon more than doubled radio investment in 2023

Radio revenues are back in growth with the first quarter of 2024 rising by 5.2% compared to the same period last year. There was a strong performance for local advertising, up 13.8%, while national advertising increased by 3.9%, and branded content b

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Economic study shows BBC radio could not be funded by advertising - Vimarsana News

Economic study shows BBC radio could not be funded by advertising

A report has revealed an ad-funded BBC would not cover the costs of most BBC radio stations in their current form, including all of BBC Local Radio.Detailed analysis of the radio advertising market, conducted by a team of competition economists at Co

Community radio organisations unite for Symposium at the DCMS - Vimarsana News

Community radio organisations unite for Symposium at the DCMS

A Community Radio Symposium focusing on the future of the community radio sector in the UK is taking place at the DCMS today.The Community Media Association and the UK Community Radio Network are working together on the event, with support from Trevo