It's 'Sweet-ish not Swedish' in new campaign for Somersby Super Crisp Cider via Clemenger BBDO
What do a couple of Vikings and a semi-sweet apple cider have in common? More than they should in a new campaign for Super Crisp via Clemenger BBDO. A case of mistaken identity sits at the (apple) core of the lighthearted ‘Sweet-ish not Swedish’ campaign for Super Crisp, which has 25% less sug