ITV and Pact agree streaming trade deal - Prolific North
ITV and screen body, Pact, have agreed a new terms of trade deal for the streaming era.
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ITV and screen body, Pact, have agreed a new terms of trade deal for the streaming era.
ITV and Pact have today announced a pivotal new terms of trade deal fit for the streaming era. The new terms put audiences front and centre, ensuring they can view their favourite ITV shows whenever and wherever they want, whilst also ensuring that the UK’s independent producers continue to thrive. Kevin Lygo, Managing Director, Media
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