McCann launches global social and creator content studio
McCann launches global social and creator content studio. From PR Week
Source: prweek.com
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Aldi progresses £60m media review
Aldi UK has reached the final stage of its £60m media review, with two companies making the cut.
Source: prolificnorth.co.uk
How to move from personal to personified advertising
The cookie’s days are numbered. While consumers rejoice, media agencies have a headache. Or do they? Is this actually the opportunity to do it right and, well, future proof?
Source: campaignlive.co.uk