DMG MORI : achieves TOP financial year 2022
Order intake increases to € 2,904.2 million Sales revenues grow to € 2,365.7 million ... | March 15, 2023
Source: marketscreener.com
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Welcome to the golden age of creative technology
Creative has the largest influence on sales uplift in a campaign but what drives effective creative is one of the least understood areas in marketing. With the volume of content marketing creative increasing dramatically year-on-year (with shorter content lifecycles), a lack of sufficient creative data is leading to reduced investment in creative best practice, resulting in content erosion and brand dilution.
Source: thedrum.com
Welcome to the golden age of creative technology
Creative has the largest influence on sales uplift in a campaign but what drives effective creative is one of the least understood areas in marketing. With the volume of content marketing creative increasing dramatically year-on-year (with shorter content lifecycles), a lack of sufficient creative data is leading to reduced investment in creative best practice, resulting in content erosion and brand dilution.
Source: thedrum.com