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India's M&E industry pegged to reach Rs 6,828,944 cr by 2027: PwC

India's M&E industry pegged to reach Rs 6,828,944 cr by 2027: PwC
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India's entertainment & media industry revenues to reach $73.6 bn by 2027: Report

India s entertainment and media sector is expected to grow by a compound annual growth rate (CAGR) of 9.7% to reach $73.6 billion by 2027, according to PwC s Global Entertainment & Media Outlook 2023-2027 report. Key growth drivers include over-the-top (OTT) platforms, the gaming sector and internet and out-of-home advertising. The pandemic effect waned for sectors such as podcasts, which dropped an estimated 80% in revenue during 2022, along with sluggish growth in 2022 for internet advertising, the report stated. ....

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CAGR to reach INR 6,828,944Cr by 2027: PwC Report

CAGR to reach INR 6,828,944Cr by 2027: PwC Report
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