Women's World Cup Expected to Heighten Interest in Women's Sports, Lift Sales of Sports Gear
The month-long tournament kicks off Thursday and the U.S. team is favored to win.
Source: yahoo.com
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Nike says yes to giving it a shot even if the shot is garbage
Nike says yes to giving it a shot even if the shot is garbage Details 12 May 2021 Nike has launched its "Play New" campaign, encouraging individuals to discover sports in new ways. The film it launched with its campaign features elite athletes such as Sabrina Ionescu, Dina Asher-Smith, Blake Leeper, and award-winning artist Rosalía. Garnering over nine million views, the film begins with a boxing ring scene where a young boy attempts sparring with his competitor, but is knocked out with the first punch his competitor throws. His failed attempt i...
Source: marketing-interactive.com