Instagram saved my food business in the pandemic
Instagram saved my food business in the pandemic Promoting their businesses on the image-sharing platform has been the difference between make or break for these chefs 4 February 2021 • 3:47pm Promoting a business on Instagram helps to keep customers connected Credit: TARIK KIZILKAYA/TARIK KIZILKAYA Source: Getty Images In March 2020, Spasia Dinkovski was furloughed from her job at a much-loved London sandwich shop. A few months in, she dipped into the recipe book she had inherited from her grandmother. “I wanted a bit of inspiration," she explains. "I saw the recipe for her layered filo ...