Twin brothers establish popular social media brand to promote athletes
Michael and Anthony Yero’s path to entrepreneurship began during their junior year of high school when their basketball team suffered a blowout loss to an opposing school.The brothers played for the losing team in that game, but that didn’t deter them from interviewing a highly rated basketball recruit afterwards who suited up for the opposing team and was considered the top basketball player in South Florida at the time.
Source: asu.edu