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‘We’re updating the label text to add more specificity to govt account labels by differentiating between individuals and institutions and expanding labels to the personal accounts of heads of state to give people on Twitter additional context’
BENGALURU: As the government’s battle intensifies with Twitter, Koo — a local language-based microblogging platform, is gaining traction as an “Indian alternative”. Over the last few days, there has been a rush to join the new platform with some of the top ministers and government departments too logging in. Koo has seen over 1 lakh daily downloads in the last 48 hours and has now expanded its user base to around 3 million, or 30 lakh. It continued to see an unprecedented spike of 10-20x growth in new users, compared to a normal day, following Twitter’s refusal to remove certain In...