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Merlin Entertainments uses Oracle technology to build personalized experiences for customers

Published: May 6, 2022

From Legoland to Alton Towers, Merlin CTO Lee Cowie says the effective use of digital systems and services across its attractions keeps visitors engaged and happy.

Source: diginomica.com

Related Topics:

Windsor CastleLee CowieMerlin EntertainmentsSea Life AquariumsMicros SimphonyHospitality Opera Property ManagementLegoland Windsor ResortCrm And Customer ExperienceUse Cases