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London [UK]/ Mumbai (Maharashtra) [India], September 20 (ANI/PRNewswire): In the fall of 2012, Aashni and Co launched its flagship concept shop in London's lovely Notting Hill to pioneer the most coveted edge in Indian celebrity designer brands. Since then, the business has been known for giving UK citizens access to avant-garde South Asian designers through its haute couture, ready-to-wear, jewellery, and accessory collections. Today, the apparel retailer has become one of London's most coveted locations for high-end Indian fashion, attracting the interest of both fashion enthusiasts and celebrities from the city and Continental Europe. Designers include Anamika Khanna, Anushree Reddy, Gaurav Gupta, Manish Malhotra, Sabyasachi, Ridhi Mehra, Seema Gujral, Vvani by Vani Vats, Varun Bahl, and the likes. In 2016, Aashni and Co shifted its focus to the digital online store www.aashniandco.com with the commitment to serving its prospective customers through value-added digital chann ....

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