MSNBC's New Slogan - Bill's Message of the Day
While I was holding court at the Fox News Channel, the slogan was: 'We Report, You Decide.' Remember that? The marketing worked because it was snappy and empowered an audience that resented other TV news agencies ignoring their core beliefs. Within four years, the new FNC became a force and that spawned a second slogan: 'The Most Powerful Name in News.'
Source: billoreilly.com