Manga like My Hero Academia are bringing the books into the mainstream
Manga has been around for ages, but recently, there’s been a fundamental shift within the hobby. Where once the fandom could be considered a niche interest, manga has become a bonafide mainstream piece of pop culture. In 2020, and especially within the past few months, manga sales are booming throughout the US — which means increased visibility for manga enthusiasts online. “Manga sales have been steadily increasing for the past several years but 2020 saw an explosive growth,” Kevin Hamric, vice president of publishing sales at Viz Media, the largest manga publisher in America, told ...
Source: polygon.com