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Accenture study reveals 70% Indians frustrated with OTT viewing experience

Navigating through the growing thicket of video OTT players trying to decide what to watch is vexing the Indian viewership as nearly 70 per cent of them surveyed in an Accenture study reported being frustrated with the viewing experience.
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United Kingdom , South Africa , Neeraj Sharma , Next Act , Prime Video , Prime Video Channels , Chaitanya Divan , Digital Space , Accenture Study , Ndian Viewership ,