Entrepreneur launches freeze-dried citrus strips on Cindo de Mayo
While staying in hotels, Larkin also noticed large jugs of water with sliced fruit available for guests. "My initial concept was...how do you make that large jug accessible for an individual consumer," shared Larkin. "Cutting up fruit and having it actually all available is a challenge, but, if you dry it, it makes it shelf-stable which makes it more convenient to have around." The initial user Larkin was trying to target was the worker. "So, this person is working nine to five sitting at their desk that wants to have a healthier lifestyle and wants to drink more water and probably has a...
Source: progress-index.com