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Tate hits 12.5 million social media followers: what is behind its success?

Published: February 14, 2024

Senior social media manager Nell Burnham reports that the @tate account, which serves both Tate Modern and Tate Britain, doubled its video views to 65 million in 2023

Source: theartnewspaper.com

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United KingdomCity OfNell BurnhamMadeleine BuddoTate LiverpoolSharon WaltersHarriet ParryTate ModernTate BritainVisitor FiguresArt NewspaperTate St IvesTate CollectiveInstagram Reels