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Personalization and automation, two of the hottest buzzwords in the lexicon of CRM practitioners, are all the rage for marketers these days. But only 14 percent of organizations are using artificial intelligence or machine language to automate their marketing campaigns. A survey by Rackspace Technology reveals that the majority of organizations worldwide lack the internal resources to support these high-powered CRM initiatives.

Mar 24, 2021 5:00 AM PT Personalization and automation, two of the hottest buzzwords in the lexicon of CRM practitioners, are all the rage for marketers these days. But only 14 percent of organizations are using artificial intelligence and/or machine language to automate their marketing campaigns. A global survey Rackspace Technology conducted in January reveals that the majority of organizations worldwide lack the internal resources to support these critical high-powered CRM initiatives. Rackspace, a multicloud technology solutions company, sought the status of AI/ML use in marketing in its ...

Mar 24, 2021 5:00 AM PT Personalization and automation, two of the hottest buzzwords in the lexicon of CRM practitioners, are all the rage for marketers these days. But only 14 percent of organizations are using artificial intelligence and/or machine language to automate their marketing campaigns. A global survey Rackspace Technology conducted in January reveals that the majority of organizations worldwide lack the internal resources to support these critical high-powered CRM initiatives. Rackspace, a multicloud technology solutions company, sought the status of AI/ML use in marketing in its ...

Close icon Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification. "If you're on a more proprietary platform, you exist in a walled garden," WooCommerce CEO Paul Maiorana told Insider. Courtesy of Automattic With online shopping more important than ever, WordPress plugin WooCommerce is having a moment. CEO Paul Maiorana discusses the surge in e-commerce during COVID-19, and what's next for the company. "Our focus is not just on being an e-commerce platform, but being a commerce platfor...